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Episode 639 How to Monetize Your Podcast With Gal Ko
Show Highlights In this episode of the SDM Show, Rob Cairns sits down with marketing expert Gal Ko-a to explore the evolving landscape of podcasting and practical strategies for monetization. They discuss the impact of AI on content discovery, the benefits of guesting for business growth, and how to build high-value online communities. Thank You…
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Episode 638 Voice Search With Warren Laine-Naida
Show Highlights In this episode, Rob Cairns welcomes SEO expert Warren Laine-Naida to discuss the evolving landscape of Voice Search. They explore how search behavior is shifting from keywords to conversations, the technical requirements for optimizing for voice, and why local businesses must prioritize their digital presence to remain visible in a “no-click” frontier. Thank…
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Episode 637 Business Content and Parables With Todd Jones
Show Highlights In this podcast episode, host Rob Cairns and copywriter Todd Jones discuss the enduring power of storytelling and parables in business communication. Jones highlights how classic instructional stories like Who Moved My Cheese and Obvious Adams effectively simplify complex concepts and help audiences navigate change. To combat modern “content shock” and AI-generated filler,…
