Show Summary The SDM Show, hosted by Rob Cairns, focuses on business, life, productivity, and digital marketing, with an emphasis on WordPress security and development provided by Stunning Digital Marketing. In a specific episode featuring Todd Jones, the discussion centers on Todd’s “Content Flyover” service, an audit designed for businesses with a substantial existing content…
Show Summary The provided text features an episode of “The SDM Show” hosted by Rob Cairns, focusing on various aspects of digital marketing, business, and productivity. In this specific episode, Cairns interviews Todd Jones about “the art of the remix” in content creation, a strategy for repurposing existing content across different platforms to save resources,…
Show Summary This podcast transcript features a discussion between Rob Cairns and Todd Jones about effectively using Artificial Intelligence (AI) for copywriting. They emphasize that AI is a powerful tool for content creation, but users must still provide their unique point of view and tone of voice to avoid generic outputs. The speakers highlight the…
Show Summary The SDM Show” featuring host Rob Cairns and guest Todd Jones, focusing on the concept of frameworks within copywriting and business. Jones explains that frameworks offer flexible guidelines for writing, contrasting them with more rigid templates. The discussion highlights popular copywriting frameworks like AIDA (Attention, Interest, Desire, Action) and PASTOR (Problem, Agitate, Solution,…
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