Show Summary This podcast features a conversation between Rob Cairns and Marketing Expert Bridget Willard about the value of using X (formerly Twitter) for marketing. Willard and Cairns discuss the platform’s SEO benefits, emphasizing the importance of consistent posting and engagement. They also highlight X’s role in networking and building professional relationships, contrasting it with…
Show Summary This podcast episode features Rob Cairns interviewing Ross Brand about his “100 Live Stream and Digital Media Predictions” book. They discuss the evolving digital media landscape, highlighting the significant impact of AI and the shift towards short-form video content on platforms like TikTok and Instagram. The conversation also touches upon the changing dynamics…
Show Summary Rob Cairns, host of the SDM podcast, celebrates approaching its 500th episode. He expresses gratitude to guests, listeners, and his co-hosts, highlighting the podcast’s growth despite personal and health challenges. Robs dedicates the milestone to his late father, Bruce Cairns and Tiz Marrone, emphasizing her enduring inspiration. The podcast focuses on business, digital…
Show Summary This podcast features a discussion between Rob Cairns and Todd Jones on building a strong core message for a business. Todd emphasizes the importance of a solid foundation, using the biblical parable of houses built on sand versus rock as an analogy. He outlines eleven key elements for a core message platform, including…
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