Episode 589 Marketing Attribution and Wicked Reports With Scott Desgrosseillers
Show Summary This podcast episode features an interview with Scott Desgrosseillers, the founder of Wicked Reports, a marketing attribution platform. The conversation, hosted by Rob Cairns of Stunning Digital Marketing, focuses on the critical importance of marketing attribution for businesses, particularly those spending at least $10,000 monthly on ads. Desgrosseillers explains that traditional analytics tools…