Episode 292: Consistency in Marketing

Show Summary Rob Cairns talks about why consistency in Digital Marketing matters. Show Highlights: Show Notes Hey everybody, Rob here again in today’s podcast. I really wanted to talk about consistency in market marketing and I wanted to use an example I had recently with the client as a teaching example. So in this case…

Episode 280: Talking Black Friday and Holiday Sales

Show Summary Rob Cairns and Ryan Waterbury talk about Black Friday and Holiday Sales. Show Highlights: Show Notes Hey everybody, rob Cancer and today I’m here doing my monthly segment with Ryan Waterbury. How are you doing today, right? I’m not too bad, little overnight rain. Finally, back to cool temps. It feels like fall…

Episode 269: Cookie Marketing is Dead

Show Summary This episode has been published and can be heard everywhere your podcast is available. Rob Cairns talks about why Cookie Marketing is Dead. Show Highlights: Privacy has impacted marketing. If its Free you are the product. E-Mail marketing matters more than ever. Show Notes Hey everybody, Rob here again? So in today’s podcast I wanted…

Episode 267: What is a Swipe File?

Show Summary Rob Cairns talks about swipe files. Show Highlights: Show Notes Hey everybody, Rob here again. In today’s podcast I wanted to talk a little bit about swipe files. What a swipe file is, how I keep a swipe file, and so on. Swipe file is a really fancy term that marketers like to…