Episode 159 Your Black Friday Offer

Show Summary

This podcast is a quick tip. Rob Cairns talks about your Back Friday Offer.

Show Highlights:

  1. Ideas for a Black Friday Offer
  2. When to launch your offer.
  3. Should I do a Back Friday Offer?

Show Notes


From the center of the universe, Toronto, Ontario, Canada. This is the SDM show with your host Rob Cairns. The SDM show focuses on business life productivity, digital marketing, WordPress and more. Sit back, relax, grab your favorite drink and enjoy the show. Here is Rob.



Everybody. Rob Cairns, here I’m the founder CEO and Chief Creator of Amazing Ideas at Stunning Digital Marketing. I hope everybody’s having an amazing day. In today’s quick podcasting, I throw out there what you should do about Black Friday and Cyber Monday. Yes, it’s October, but we need to start thinking about it now. So sit back, relax, and enjoy today’s quick tip in this podcast.



Hey, everybody, Rob here again. In today’s quick podcasting tip, I want to talk about Black Friday and Cyber Monday. We know Black Friday, and Cyber Monday is coming up very soon comes up to after us Thanksgiving, which is at the end of November. We are now at the time of this recording on October 15. If you’ve not started planning your Black Friday, and Cyber Monday sales or launch or whatever you need to do for brand awareness, I suggest you do it now. You should have really done it yesterday. A lot of companies have this bad habit that they get down the road to a week before and say oh, what do we do. And then they start throwing darts at a dartboard blindfolded, trying to figure out what kinds of sale they’re going to have, where they’re going to have what they’re going to sell. And they get customer awareness for that sale. That’s a big mistake. Folks, don’t do that, please start pointing it now. put some thought into it. And then make sure you watch it a couple of weeks early. We’re also seeing issues with pandemic going on. There many companies are watching those sales actually quite early. And the reason why they’re doing is there’s a lot of concern about supply chain issues. Personally, I think some of it is not true. But I think we need to think about the supply chain issues and we need to think about them now. It takes time to get awareness for Black Friday and Cyber Monday. And I would actually suggest it probably should do something. If you give a little bit of a discount. If you give an extra free cleaning or something if you throw something in. It’s a great way to get awareness and people in your store. So really plan it now. You should be able to get it all planned and then start promoting. Do you have a newsletter? You have social media? Do you have word of mouth yes signs in your store. And you might even want to go so far if you have a retail store to send customers that are really good customers a coupon here’s a coupon for 10% off on Black Friday or Cyber Monday. Here’s free shipping on Black Friday or Cyber Monday. Here’s what will do for you. We’ll give you three months extra on your membership if you sign up Black Friday or Cyber Monday. So there’s some ideas for you. As always, Rob carrots, co founder and chief creative many amazing ideas that stunning digital marketing talking about some quick ideas for Black Friday, Cyber Monday. Have a good day. Bye. Bye for now. Thank you for listening to this edition of the SDM Show. This podcast is brought to you by Stunning Digital Marketing. For links to Stunning Digital Marketing Rob Cairns please go to

stunningdigitalmarketing.info This podcast is dedicated to Rob’s late father Bruce Cairns. Keep your feet on the ground and keep reaching for the stars make your business succeed. Bye for now.

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