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Episode 460: Copywriting With Todd Jones – Superlatives in Copywriting

Show Summary Rob Cairns talks to Todd Jones about Superlatives in copywriting. Show highlights: 1. What is a superlative? 2. Why not to use them? 3. What to do instead of using superlatives? Show Notes  Hey everybody, Rob Cairns here and today I’m with Mr. Todd Jones and we’re doing his segment copywriting with Todd….