Show Highlights In this episode, Rob Cairns welcomes SEO expert Warren Laine-Naida to discuss the evolving landscape of Voice Search. They explore how search behavior is shifting from keywords to conversations, the technical requirements for optimizing for voice, and why local businesses must prioritize their digital presence to remain visible in a “no-click” frontier. Thank…
Show Highlights This episode of the SDM Show features a deep dive into SEO strategies that extend beyond your traditional website structure. Rob Cairns and Warren Laine-Naida discuss how podcasts, video platforms, and newsletters serve as vital discovery vehicles in the modern digital landscape. Show Notes Key Discussion Points Defining Modern SEO Podcast SEO Video…
Show Highlights In this podcast episode, Rob Cairns and Warren Laine-Naida review the evolving landscape of SEO as 2025 comes to a close. They highlight how artificial intelligence has fundamentally changed search by providing direct answers, requiring creators to structure content into clear, verifiable “chunks” for better visibility. The discussion emphasizes that while technical performance…
Show Highlights The SDM Show, hosted by Rob Cairns, featuring guest Chris Panteli. The conversation centers on the topics of digital Public Relations (PR) and link building, particularly in the context of the growing influence of Artificial Intelligence (AI) and large language models (LLMs). Panteli, co-founder of the agency Linkify, shares his backstory and expertise…