Software

Our Agency’s Essential Software Stack: Tools We Use to Thrive

Introduction: Choosing the right software is crucial for any agency’s success. The right tools streamline workflows, boost productivity, and ultimately help deliver outstanding results for clients. We often get asked about the specific software that powers our agency’s day-to-day operations. Today, we’re sharing the essential software stack we rely on across various functions, from web…

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Episode 530 Agency Chat With Ryan Waterbury Marketing Your Agency

Show Summary This podcast episode from “The SDM Show” features a discussion between host Rob Cairns and Ryan Waterbury of One Dog Solutions regarding the critical need for businesses, particularly agencies, to consistently engage in marketing efforts. They explore various accessible marketing tactics, emphasizing the value of newsletters, social media engagement, client communication, and obtaining…

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Episode 520 Agency Chat With Ryan Waterbury – When To Raise Your Rates

Show Summary Rob Cairns and Ryan Waterbury discuss the complexities of agency pricing in this podcast episode. They share personal experiences about raising rates, managing client expectations, and preventing burnout. The conversation covers strategies for identifying when a price increase is necessary, such as when client workload becomes overwhelming or proposal acceptance rates reach 100%….

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Episode 495 Agency Chat With Ryan Waterbury Preparing For 2025

Show Summary This podcast features Rob Cairns and Ryan Waterbury discussing year-end business planning for 2025. They emphasize the importance of long-term goal setting over resolutions, reviewing past performance, and improving processes such as client communication and standard operating procedures (SOPs). The conversation also covers financial evaluation, including software subscriptions and billing strategies, and the…