Podcast Transcripts

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Unknown Speaker 0:38
This is the SDM interview show is with my good friend Rishad Quaz. Rishad is a web designer web developer in Vancouver, British Columbia, Canada, a fellow Canadian. And today we thought would talk about to 10 lessons learned when doing web work for clients. This came out of the offline discussion at Rishad and I had we thought it was so valuable we’d love to share it with you. So please sit back, relax, enjoy the ride, as I talked to Rishad Hey everybody Robert Cairns here. I’m here with my good friend Rishad. And we thought we have a good discussion about lessons learned in the digital marketing web design business. How are you today?

Unknown Speaker 1:29
Hey, good, Rob. This is Rishad. And,

Unknown Speaker 1:32
and I thought we could get him to take a minute and introduce himself and talk a little bit about what he does, how he does it. And what he’s doing online.

Unknown Speaker 1:43
Okay. Yeah, first of all, Rob, thanks for having me on. So my name is Rishad. I’m over in Vancouver, BC. So my story with the web is kind of interesting. So I started out with way back in the day 90s. I guess we’re calling it the early web nowadays. Cuz it’s so outdated. Or maturing, that is the proper way to

Unknown Speaker 2:16
call it.

Unknown Speaker 2:16
Yeah, I did. or web two point O back then. Right.

Unknown Speaker 2:21
I’m not even sure when when web two point O came out. I’m told that there’s an argument about what what exactly web two point O is?

Unknown Speaker 2:33
Or the internet superhighway?

Unknown Speaker 2:36
Oh, yes, yes. Thank you out war. Yeah, so I started out in 1995, making very basic websites and clients were lined up around the corner for me. And I did that for about 10 years. And rounded off phase one of my web career, building ASP. NET websites. And then I moved to Seattle, Washington and started working for this little company that some of you might have heard of, but as a project manager, so I kind of sideswiped and moved into a different track. So I spent the next 10 or so years as a project manager,

Unknown Speaker 3:32
doing also ASP net stuff.

Unknown Speaker 3:36
And a couple of years ago, I returned to Vancouver, BC, I’m Canadian, by the way.

Unknown Speaker 3:45
And

Unknown Speaker 3:48
I had a fair amount of money stashed away, not to brag or anything, but I really felt that I wanted to get back to my roots. And so I started boring and figuring out what would be the most sensible way to get back into the business. And it looked like this magical WordPress thing had taken over the web. Yep. So that’s when I started fiddling around with it, figuring out if that’s what I really wanted to do. Or if I wanted to go to ASP dot, whatever version is the latest, I don’t even know anymore. But yeah, I’ve started to get clients slowly filtering towards me. And that’s what we’re going to talk about today, I guess, is some of the lessons I’ve learned last year and a half or so. But the hard way.

Unknown Speaker 4:52
It’s really, it’s really interesting discussion the hard way. And I think every agency owner, every freelancer, every developer, has been there. And you and I are both in separate content groups and several web agency groups. And every day week, we pick it up. And somebody says, What about this? What about that? And there’s always five people said, been there done that, here’s how you fix it kind of thing. Right? So we thought we’d have this discussion. And this, this discussion kind of came out of a chat room chat. And I had last week where we were sort of batting around some ideas to some stuff you were working on. Right? If I recall. And maybe here’s some things we should try to help make it a little better the next time. Right. So yeah, okay.

Unknown Speaker 5:42
Yeah. And just for everyone who’s listening in, I put together sort of a bullet point, just so we have a framework of stuff to talk about life forget stuff like that. That’s another thing that changes in 20 years of

Unknown Speaker 6:00
your memory.

Unknown Speaker 6:03
Yeah,

Unknown Speaker 6:04
I know I the same way I’ve, I’ve got so much on the go that if I don’t write it down, or I don’t put it somewhere, I don’t do some gas. Yeah. So. So let’s get to the list, there’s 10, good points, we’ll kind of tie them back and forth and see where we go. Number one,

Unknown Speaker 6:21
you talk about never work without a signed contract.

Unknown Speaker 6:24
Yes, I cannot stress this. Enough. Doesn’t matter what kind of projects or work it is you are doing. Never ever work without a signed contract. Doesn’t matter if it’s for a friend, or relative or, or a legit business or a nonprofit, or your local church does not matter, you have a signed contract, saying in In short, what it is you will do what it is you won’t do, how much it’s going to cost if anything. And when you’re going to finish it by because project as a start and finish. That’s the definition of a project. Otherwise, it’s a continuing process. That’s the big differentiator.

Unknown Speaker 7:19
So

Unknown Speaker 7:22
that will save you like trouble and heartache. right from the get go. Make sure you have a signed contract that everybody has signed off on either electronically or good old pen and paper. And you both understand what the expectations are.

Unknown Speaker 7:46
And I would go so far as to say not only sign off, because many of us use electronic copy. So I know with myself, my office is paperless, I actually email clients by contract, I got my signature on it, and say please sign it and send it back to me by email, I actually want I’ve gotten to the step where I require my clients to initial off every point in the contract. And I’ve gotten that that expense. So they say, Well, you didn’t slip in a piece of paper in the middle of it, you can add to it. And then the other thing I would add is, and you sort of mentioned nonprofits in there, I would go so far as to say even if you’re doing a website pro bono for a charity, you should still have a signed contract. So there’s expectations. Maybe even if you’re doing it as a donation or doing it to help them, I still think you need one in place to stop all the rigmarole and psychology.

Unknown Speaker 8:45
Absolutely. Otherwise, in my hard learned lesson, you will get calls. Like once or twice a week, Hey, can you add the this? Can you

Unknown Speaker 9:01
put us on Facebook? Can you add a shopping basket?

Unknown Speaker 9:07
You do that you improve our SEO?

Unknown Speaker 9:12
And at that point, you’re kind of morally obligated to help them out. But if you if you had that signed contract saying no, this is not what I agreed to do.

Unknown Speaker 9:30
You’re up the river?

Unknown Speaker 9:33
No, no question. And I would even go so far to tell listeners that if the contract is a large value, so my my run the phone of large value of five figures 10,000 or more in my business. I’m have a lawyer look at it at that point. extra set of eyes is a good thing. And just not the cost of it. If and let the lawyer look at it and make sure you account for that in the contract value because and then you’re going for deeper more so you won’t get any legal house.

Unknown Speaker 10:03
Yeah, that’s a pretty good piece of advice. Yeah.

Unknown Speaker 10:08
So number two, don’t start to project work until payment has been made. Oh, boy, I like this one. What do you think about that?

Unknown Speaker 10:19
Yeah, that, unfortunately, is something that I’ve learned the hard way and still kind of sort of learning. So the actual figure that you should charge is up to you. But my personal recommendation is no less than 50%. Up front, no questions asked. Unless you, you you’ve had the initial call. And the discussion about what it is you’re going to do. You need payment, you need to Yeah, I have this thing called appetite. And I have

Unknown Speaker 11:01
I need to keep a roof over my head. So I need I need some money.

Unknown Speaker 11:06
Yeah, I mean, I mean, I’m, I’m gonna say my 50% is typical. Um, what I would say is, if it’s not a web project, so say, for example, it’s an ad campaign, typical ad campaigns are you charge a management fee, and then the client pays the ad spend, that’s pretty typical the way things go, I’d be charging 50% year management fee up front. I would also go so far as to tell the listeners, please don’t call it a down payment. Please don’t use the words refundable. Telling the coin, it’s an initial or a first payment towards the total balance. And I don’t like using the word deposit, I try to avoid that word at all costs. I’ll say it’s a first payment. It’s an initial payment. It’s a scheduled payment as prepayment schedule, whatever you want to use, but don’t call it a deposit. Because deposit suggests they could get their money.

Unknown Speaker 12:07
Correct? Yeah, that’s that’s an excellent point. Yeah, one little thing, which I’ve also learned the hard way is whenever you make a money transaction electronically, especially using things like PayPal, and whatnot, you have to bake in the cost of the fees that money transaction is going to cost you. Otherwise you if let’s say it’s $1,000, you’ll only get 970. Out of that

Unknown Speaker 12:46
is true for 30. $30

Unknown Speaker 12:48
doesn’t sound like a huge amount. But if you keep doing this as a continual practice, it’s eventually gonna take a bite out of your burger money, you know, you are your slush

Unknown Speaker 13:00
fund to go buy beer or wine?

Unknown Speaker 13:06
Or something like that, like Yeah.

Unknown Speaker 13:09
Yeah, money is money. And

Unknown Speaker 13:12
thankfully, there are a bunch of the pretty good, accurate PayPal fee calculators out there. Just and I would recommend to bake that into your contract. Also, that client is responsible for cash transfer or money transfer fees.

Unknown Speaker 13:31
How do you take payments for Chuck?

Unknown Speaker 13:34
Right now? I’m just using PayPal. Okay. Yeah,

Unknown Speaker 13:38
I saw a couple things I do want to, we build in our agency, we build all the fees into the contract. So I look at it and make sure the 3% accounted for. So I I like the ongoing approach. So I don’t like to tell the client, there’s a fee, I just bury it and say, here’s a cost. And I account for that when I do the pricing. So that’s built in. The second thing we do is we actually don’t take PayPal payments. So the only paint pants I will take typically is either square which is Sq up in front of me or by paying an invoice. Besides square, I’ll take cash, cash is king still, believe it or not?

Unknown Speaker 14:24
I will take

Unknown Speaker 14:27
any transfer in Canada, we have electronic fund transfers, which most banks don’t charge for. And by the way, I don’t drop the price of the contract that they sent me the transfer doesn’t happen. And I almost never take checks, but they do do some work for some political parties, and they’re required by law to pay for check. So typically, typically, that’s that’s how I take payments. Now fortune five hundreds I deal with it. Couple of there are a whole new ballgame, they get special rules, but they usually don’t have to worry about things. So there. But the key is to be consistent, and do what works for you. That’s the important. Number three, always make sure that you retain the rights to these things. The website built by testimonials, recommendations, referrals and the right to display screenshots. That’s a tough one. So go ahead.

Unknown Speaker 15:31
Yeah, I have not had an issue so far. But I do you see it as a potential sticking point for some clients.

Unknown Speaker 15:43
I fully understand that.

Unknown Speaker 15:46
Clients should be able to choose that option in which is I think you should personally jack up the price. Yeah. But at a bare minimum, minimum, I think you should be able to get something in return. Yes,

Unknown Speaker 16:06
I would agree. I’ve got I know. Because the clients I deal with a lot of them don’t like that. But don’t give me a testimonial. So they don’t like the website done by just because of the nature, their business. And not that I’m doing anything aboveboard, like, some big companies, I deal with some people in tough business sectors that are potential hack attempts, believe it or not, so I’d rather not have that there to be honest with you. And a lot of them don’t like their portfolios being displayed. But that said, If I ever need a reference or a testimonial, they’ll gladly do one. So you know, there’s some so you have to do what works for you on that one. I really think that what’s a good point number four, and I love this one for shot. Absolutely. set expectations and stick to them and set them early. What do you think?

Unknown Speaker 17:01
Yes, absolutely. And it kind of relates to what we talked about. Point number one, regarding getting a signed contract and whatnot. Yeah. So that’s, that’s basically part of what number one is, is setting expectations and sticking to the for both parties.

Unknown Speaker 17:25
Yep. And one of the things she talked about in that is you say, you say, also about non responsive clients? How do you handle that you put a clause in your contract, do you? Do you have a restart fear penalty fee? If they go quiet? How do you handle that?

Unknown Speaker 17:47
Um, that is kind of sort of the situation that I’m facing with a client right now. Okay.

Unknown Speaker 17:59
Here, you’re here. With him refining your process would be a good way to put it?

Unknown Speaker 18:04
Yes, that is correct.

Unknown Speaker 18:08
Okay, I’ll share with our listeners couple ways we handle that. I put a 14 day sign clauses and all my contracts. So a client goes silent for 14 days, and does not respond to an email for 14 consecutive days, the project is considered 100%, completed and finished and full, which means the final payment is doing for that’s the end of it. And then if the client says after that period, they want to get going. That’s what projects typically is where this happens. I charge a 25% restart fee up front. So and you hear the words out front. So the key is because what clients got to realize is there’s two ways to unpack deliverable dates, one, that designer or the agency. Usually it’s not on that in usually it’s on the client centers with my experience, they don’t get you something. They don’t do something. Now, there’s always extenuating circumstances that happen to know she do one off case, right.

Unknown Speaker 19:15
Yeah, that’s kind of sort of the reason I’m giving this particular plant some flexibility.

Unknown Speaker 19:25
And it’s got a good client, and they’ve been with you for years. I had one go through that last year, and he had some health reasons. And he was in a position to get back to me. And I waved everything that was in the contract. Because even as a business, he had been really good to our eyes. So you gotta you got one.

Unknown Speaker 19:44
Yeah. There’s a given take between playing hardball and softball.

Unknown Speaker 19:53
Yep. And then the next one, you say is set a hard time limit on meetings? How do you go about doing that? And how do you run your meetings?

Unknown Speaker 20:03
Yes. So my client is chatty. And part of that is because it’s He is also a personal friend of mine. Yeah. And he tends to think out loud. And meetings that are scheduled for an hour or so sometimes run into our mouths. One time, two hours. Yes. By the end of the two hours, my brain is just fried. fried noodles.

Unknown Speaker 20:39
Yeah. And that’s no good for me. And

Unknown Speaker 20:43
it sets a bad precedent.

Unknown Speaker 20:46
Because they’ll expect that an hour meeting be stretched out to two hours anytime they wish.

Unknown Speaker 20:57
And the last time we chatted with

Unknown Speaker 21:01
mentioned a very, very good idea, which I think I may implement in future. Which is to say that you have a meeting coming up right after.

Unknown Speaker 21:15
At work that works. Um, the other thing I don’t do, that helps us You always run over. So I don’t like fucking back to back meetings, number one. Number two, I make my clients book their meetings with me. I mean, you and I get this over. When we booked this podcast, we fucked over Facebook. But we’re friends, there’s no issue there, we are going to make our commitments. But I find if you get clients to book their own meetings, they almost always show. So they, in my case, I use some, excuse me. I use a service called appointment light, which interfaces with my Google Calendar just go in. And if you sat with me before, you just go new book a meeting. And the one thing I do when they book The meeting is I don’t automatically anymore have the system send them a zoom link, I do it manually, only because it means I don’t have this many choices in this system for types of meetings. If they say they want to zoom link, I, I’ll just send it to the manually which is fine for me. But that helps. I also had an agenda before the meeting, often the in the agenda like we did for this podcast, you leave in separate notes and said, here’s the base for some notes of what we’re going to talk about at that time. So we have a framework, framing the meeting out. And the other thing I’ve really asked clients to do in meetings, is to kick their cell phones, and I mean minds on right now, but ignore them. Because they start doing other things. And then you never get to.

Unknown Speaker 22:55
Yeah, that’s, that is really quite irritating to me.

Unknown Speaker 22:59
Yeah. I mean, you’re meeting with them. Show me some respect, right? Yeah. So that helps. Um, number six? Yes. Oh, have sure you have proper business project process management systems in place. And you and I know nothing about project management. Right. So who are we that I just gave it? We’ve talked about you got project management background, so too, I actually, and, and things like, Can you say a 30 minute initial call and stuff like that? Go ahead and talk about that. Yeah.

Unknown Speaker 23:36
So before you even begin getting into the larger projects, or medium sized projects, smaller projects, this might not apply, just get them done in a couple of days. and off you go, bam. But for big projects, I think is absolutely essential. And you have your process in place. So decide what’s your what steps you’re going to follow. This is this, this, I’m I’m old school, I like classic waterfall.

Unknown Speaker 24:10
I’m going to so I know.

Unknown Speaker 24:12
I’m open open to being agile and Scrum II and all that good stuff. But in my head, it goes from a to b to done to finish tested. Release. That’s that’s how we go?

Unknown Speaker 24:27
Yeah, I would think it’s really important to have the client. And there are exceptions when you deal with big companies, because I do that, too. So there, you know, for the purposes discussion, there are exceptions but swap businesses is that the business follow your process? And because if they’re working with you, I think it’s really important that they follow the designer, the agency’s process, not what they think they want to do. Yeah. So that’s that. I know, you talk about initial calls, so little bit in your, in your documentation. And what I would say, too, is, as part of my process and the initial calls, I don’t do if it’s a web project, I don’t design the web, I won’t give a framework. If it’s an ad project, I won’t give them a mock up. And nobody says why. And I don’t like doing that stuff without a signed contract in hand. So if they wanted to see what I can do, or framework to see what my agency can do, what I say is, oh, by the way, we could glad to provide it the cost of 400 bucks. And if you can sign the project, you could apply to $400 to the rest of the project.

Unknown Speaker 25:42
Because Yeah, that’s perfectly reasonable. Because once you set pen to paper or finger to the keyboard, that’s work. That’s actual work, and you deserve to be paid for that work. I like how you evaluate you’re yourself, you’re devaluing your profession,

Unknown Speaker 26:04
and devaluing all the other people in your profession. So that’s where we, we get we all know if you’re fighting the race to the bottom, it’s a question of on price. It’s a question of how long until you’re out of business? Not? Will you survive? Right? It’s just a matter of time.

Unknown Speaker 26:21
Yeah. So

Unknown Speaker 26:23
that’s really good point. Number seven, well, for some flexibility, but not too much. How do you find flexibility? And how do you work that out? And put that right in your contract?

Unknown Speaker 26:37
Right, define flexibility? flexible?

Unknown Speaker 26:45
Yeah, I have not thought about how to bake that into the contract as much. I guess. Like I mentioned in my, in our meeting notes, 5% is a good

Unknown Speaker 27:04
given take?

Unknown Speaker 27:07
In my opinion, yeah, in terms of free add ons, or upgrades or things like that, I’ll give you a hard example. So the project I’m working on right now, we have not discussed analytics. But for the sake of good faith, and continuing business and giving, giving the client 110%, I’m going to awesome things like Google Analytics and a couple of other tools to help them help them out the door to get running and be successful.

Unknown Speaker 27:49
Kinda the way I we manage at that agency, we ever rolled that approach over $5,000. And that’s not uncommon. The client has to put up with what I call a 20% change fund in advance. So the way the change fund works is, any change that affects the deliverable date of the project is subject to a cost. When that 20% is exhausted, they’re not allowed any more changes, or they replenish the costs of project that all said, there’s one full revision in there for free. So one big revision. But then if you come to me, and it changed doesn’t have to be functionality, it could be Johnny has a company called a manufacturing company. And Michael, his project manager, he fires today. And then he parachutes. His wife, Sue it. Well guess what? That’s change. And believe or not, even though it’s not a functional change, because you’ve got something new and you got bring them up to speed. There’s a time commitment change to that, whether people realize that I know, we have a policy, that major changes, there’s a cost involved. And nine out of 10 times what that stops is all the silly little stuff. Oh, I decide I want this red change to blue, because my niece says that it’s a better color, or my niece would like pink. It works really good. or, or, or that kind of stuff. And that’s the kind of stuff that actually bites you more than anything, right?

Unknown Speaker 29:31
If you know what I mean?

Unknown Speaker 29:37
Yeah, yeah, so a little bit of break up, but that’s okay. So, you know, it’s one of those internet day, folks, the pearls, that technology. So if you if you The point is you have to have a process in place to manage flexibility and change somehow. I love number eight, by the way, always, always worked exclusively on your own private stage server. How do you handle that? And how do you tie that into your final payment for the project.

Unknown Speaker 30:09
So

Unknown Speaker 30:12
I will be in full admission, I have not actually done a private staging server to this point. I’ve been in good faith with my clients so far. And as soon as it’s ready on my personal server, I had handed over and do a migration and couldn’t because my clients are mostly not technical people, they’re not going to be up and running and say ass long, but we’re not going to pay you the rest of the money. Ah, no, that’s not how it goes. They wouldn’t know how to login, they wouldn’t know how to make even the simplest changes. So I’m not too concerned about that as when my project starts to ramp up and get a little bit bigger, I do need to get this concept of it as private staging server handed over, worked out properly. Now, in mind the investigations, every post hosting service has a slightly different approach to how to set up a staging site, server on their site. So that is a little bit of a tricky issue. But there are certain tools that will help you migrate from one to the other. But having not tested them out. Personally, I can’t say if they’re reliable or not.

Unknown Speaker 31:51
The approach we’ve gone for web projects and our agency is we have a test domain setup that we use only for basically staging, we do all the work on the test domain. We provide some clients with hosting, but we have lots of clients that we don’t provide with hosting, we will not make that website live until the final payment is made. And that’s actually in the going back to number one, it’s in the contract. So until you pay your bill, your site’s not going live. If it’s the client wants to site on their own server, we won’t even do the migration until it goes live. Because at least if it’s on my server, I can pull the I can pull the site. And there’s been some discussion there was one last week and one of the agency Trailblazer the Facebook group was that one about people pulling sites for non payment. And I always say to people, what is the contracts and you know, the business owner can complain, it’s bad business. But if he signed a contract saying if you don’t pay, you can you can post site, pull the site, do thing I would say is ear regardless, until that final payment is made, you don’t make you don’t give the client login access to the back end. So you don’t run into this whole technical thing. You don’t give the client any domain account. So if you register the domain for the client, we’ve had cases where we’ve done that they’re in a separate account, we won’t turn that account over till the payment is made. It’s all about protecting your your business. Right?

Unknown Speaker 33:34
Yes. I mean, what happens if you don’t pay your rent? Do you get free housing for a month? I don’t think so.

Unknown Speaker 33:47
No, I don’t think so. Either. right way?

Unknown Speaker 33:51
Yeah, it would be nice. You know, you’ve done the work. You’ve, it’s up and out in the wild. You need to get paid? Yeah.

Unknown Speaker 34:02
Oh, no, no question. But again, it comes back to the first point, the big one is what’s in your contract, right? Because you can always fall back. And I’ve actually had, I had one business owner years ago to me said, That’s bad customer service. I said, but you signed a document agreeing to that your contract. I said, so it’s not bad service shisha thought about that free side that that’s not my issue at that point, right. So number nine, use the six w method or whatever, we’re free to establish the overall goals people involved, etc.

Unknown Speaker 34:37
Glass.

Unknown Speaker 34:38
Hmm. So this this

Unknown Speaker 34:42
approach, for those who haven’t used it before, it’s, it’s sometimes it’s called the six or the five w plus one H, has asked basic questions like who, what, where, how, when? And? Why? I? Yeah. And those should be baked in right at the beginning, preferably in a pre pre sales call form. So have them fill out a form? What’s your project about? What’s your budget? When do you expect it to be done? etc, etc, etc. and you have all your key stakeholders sign off on that. Before you move ahead.

Unknown Speaker 35:33
I would agree. Yeah,

Unknown Speaker 35:37
if you don’t can answer those five or six questions, I think you’ve got a bigger problem than getting the project done at that point. Right. And that’s what causes confusion. Yeah, that’s what causes Oh, well, we thought the page should look like this. And we want to change it to something totally different. Because you’ve changed your goals in the middle of it. That is an issue. Yeah.

Unknown Speaker 36:01
Yeah, it’s it’s when, in my particular case, where where your clients wants to go agile, but you are using either classic waterfall or consolidated waterfall, to compress things a bit. But they think, Oh, well, I don’t like this. Let’s Let’s switch it around. I don’t like this either. That’s what’s it around? No, sorry. Do that.

Unknown Speaker 36:30
Number 10. And I love number 10. Because, yeah, I can’t tell you the number of people that don’t get this Learn from your mistakes. And isn’t that what we’re doing? Isn’t that the conversation that you and I had last week,

Unknown Speaker 36:44
this, this encompasses pretty much nine through one. Don’t, don’t learn from those nine other mistakes. Number 10 is kind of a moot point. You have to learn from what what went wrong. during the execution of your project, from from the very first time you had your initial meeting, be physical, or by email or whatever. If you don’t learn, your processes will never improve. And you’ll repeat all the other nine mistakes that we just talked about.

Unknown Speaker 37:27
So true. And I would agree with that. I mean, you have to learn. I know over the years, even though for example, my contracts pretty sound, I’ve added stuff to it, you know, just stay out I’ve refined processes, I’ve streamline things, we, we all do a bunch of things. And we’ve learned that we get better at doing it. And kind of one of the things I’ve learned and starting an ad and 11 to this list, is to make sure that the client has all rights to all material that they give you. So that’s all text, all images are there in the public domain. Because I ran into recently across that my agency was doing and the client actually provided tax that they swiped off another website. Oh, and they turned on even more. So I had been on the website personally. Not one that the staff doing the work, realize, because I was looking at competitive stuff, and they start right off the competitors page. And I went back to the coin said, You can’t give me this. I don’t want to write it. And I said, so you have two options. You can either write it, or you can have me write it, or you can pay a copywriter to write it for you. And they kind of looked at me and said I want you to start working and I wouldn’t do it. I just said no. Because there’s liability to you, hey, it’s your designer to a few knowingly use copyrighted material that suckers?

Unknown Speaker 39:06
Yeah. Yeah, I cut this issue off at the pass. For one of my recent projects, my alerting my clients that any materials that they give me the need to do reverse image check on and also go to the infamous Getty Images. And there’s two subsidiaries showed Shutterstock and I stopped photos. Maybe a couple more. But make sure that it’s not in their database, because Getty hit is

Unknown Speaker 39:48
quite insidious about coming up after people.

Unknown Speaker 39:51
Oh, no question. So if it is in their database, then I would even go so far to say prove to me the licenses you bought it saying you can use it. I mean, there’s there’s no, there’s no question. So I agree Getty signatory is someone that the biggest photo takers in North America, and they they come after people on a regular? And by the way musics the same. I mean, we all know copyright music in a video is unknown.

Unknown Speaker 40:21
And you think or or video clips or loops or whatever. Yeah. Any kind of digital asset that the client gives you.

Unknown Speaker 40:33
An example of that all uses on this podcast, I actually add a trailer in a video I’ve purchased the right to use that music. I have the license for so if I ever have an issue, I say, but here’s the license. Yeah. And software is the same, by the way. So the client says, oh, I’ve got this great premium plugin to save dollars that a friend gave me. I ever read fight that goes up right away and said, okay, and where did your friend Get it? You know, I have a premium theme. I’ve seen that. Oh, well. He founded on the internet on this really cool site? Yeah.

Unknown Speaker 41:10
Yeah, it was based out of Sweden or perhaps,

Unknown Speaker 41:14
yeah, or Russia or China.

Unknown Speaker 41:18
And we, um, we’ve all been.

Unknown Speaker 41:21
We’ve all been through that. We’ve all been through that route. So anyway, that’s, that’s great lessons learned. I hope some people can learn from Yes, we’ve talked about I’ve been through it, you’ve been through it. And every experienced agency owner I know Scotia at some time or another has a problem and says, Okay, how do I fix this process? How do I help? What do I do? If somebody would like to get a hold of you, but a web project, how’s the best way to get ahold

Unknown Speaker 41:55
um, the best way to get ahold of me is, quite honestly, through my Facebook page.

Unknown Speaker 42:04
So right now it is

Unknown Speaker 42:08
just facebook.com forward slash, Rishad Quzai.

Unknown Speaker 42:18
I don’t have social I fear, a fear for shots also in Vancouver. So if you want somebody local is a good tech to get ahold of. And I’m sure you can help a few people out with some projects you’d like to write, you know.

Unknown Speaker 42:35
I’ve worked with clients and both the US and Canada. So

Unknown Speaker 42:42
that’s the beauty. That’s the beauty of working on the

Unknown Speaker 42:45
little bit of French. So

Unknown Speaker 42:48
a little bit cheaper.

Unknown Speaker 42:52
Yes, that’s about the extent of where mine’s going. And I’m from Montreal. So there you go. Everybody, have a great day every bye. Bye for now.

Unknown Speaker 43:01
Right. Thank you.

Unknown Speaker 43:03
Thank you for listening to the esteem interview show. This Podcast is a production of stunning digital marketing. com. The agency that can help you with your web design, or press security and digital marketing needs. Please subscribe to this podcast. This podcast can be found on Stitcher Radio, Spotify, Google podcasts, Apple podcasts, and more. Please don’t miss the next edition. This podcast comes out every Thursday for your listening enjoyment. Until next time, please keep your feet on the ground and keep reaching for the stars. And we’ll talk to y’all soon. Have a great week everybody. Bye for now.

Transcribed by https://otter.ai